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Business Administration: Marketing/Management Concentration

Associate of Arts

The business administration curriculum, with programs that emphasize either marketing or management, is a terminal program that can prepare you to succeed in global business. Today's employers expect prospective employees to have a well-rounded education, including computer technology and practical business experience. The business administration curriculum at Bauder College could provide this and more.

Knowledge for Life

Computer technology is an integral part of the business administration department. Each term, you will take more advanced classes than the previous term. Classes in accounting, management, economics, advertising, and marketing round out the curriculum. As a senior in the marketing curriculum, you will take Marketing Simulation, a class that simulates the responsibilities and pressures of the marketing professional. In the management curriculum, you will take Small Business Management, an advanced course in which you create a small business plan.

Stand Out in the Crowd

Although many aspects set the business administration curriculum apart, one of the most important is the externship program. With this program, you are required to secure and complete an externship with a company that can provide an in-depth experience within your chosen curriculum. This experience, along with the other practical coursework, could give you a competitive edge in today’s business careers.

Graduates may seek entry-level positions in:

  • Office management
  • Finance
  • Business administration
  • Advertising
  • Marketing

     

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Bauder College
384 Northyards Blvd, NW
Suites 190 and 400
Atlanta, GA 30313
Tel: 800.986.9710 (Toll Free)
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